Indonesian Fashion Diplomacy Triumphs in Sydney

“The IndonesiaBeautiful fashion show will foster closer relations

between Indonesia and Australia”

as stated  by H.E. General The Honourable David Hurley AC DSC (Ret’d)

(the Governor of New South Wales)

JET is honored and proud to be assigned in holding the IndonesiaBeautiful show on 8 March 2016, which is the first platform to promote Indonesian fashion diplomacy in Australia.

Initiated by Dr Yayan GH Mulyana (the Consul General of Republic of Indonesia to New South Wales) and Madam Irene Mulyana, the show presents wonderful collections of four designers, namely Mrs Nita Seno Adji and Mr Bai Sumarlono/Populo Batik (Indonesia), as well as Mr Akira Isogawa and Mr Haryono Setiadi (Australia).

From its conception, the show aims to strengthen the close friendship and long connection between the two nations, and also to pave the way for further cooperation between designers and the leading figures of both countries’ fashion industries.

“Saya kagum dan bahagia melihat perkembangan industri busana Indonesia. Pagelaran Indonesia Indah dapat semakin mewujudkan hubungan yang lebih dekat antara Indonesia dan Australia (I am pleased and very impressed with the development of Indonesian fashion world. The "IndonesiaBeautiful" fashion show will foster closer relations between Indonesia and Australia)” as stated by H.E. General The Honourable David Hurley AC DSC (Ret’d), the Governor of New South Wales, in a remarks which was fully delivered in Bahasa Indonesia (Indonesian language). General David and Madam Linda Hurley were the Guests of Honour of the show.

Taking place at the ocean-front Prince Henry Centre, Little Bay, this exclusive event successfully assembled 100 most illustrious figures in Australian fashion and luxury industry as well as Sydney-based dignitaries, including Government top officials and foreign Consul Generals. The front rows are filled by representatives from Australian Fashion Chamber, potential buyers from major department stores and global brand boutiques, Australian leading fashion designers, influential fashion editors and bloggers, chairs of fashion institute/schools and famous media personalities.

Last year, President Joko Widodo has underlined that creative industry is projected to become the back bone of Indonesian economy. Being the second largest contributor to Indonesia’s GDP on creative economy sector (after culinary), fashion contributes IDR200 trillion (USD15.6 billion) in 2015.

In Australia, Foreign Minister Julie Bishop has embraced fashion as a pillar of Australian foreign policy. The Australian fashion industry has opened 220,000 jobs in Australia and contributes AUD12 billion to the country’s economy.

Do not miss JET’s globe-trotting fashion adventure in instagram (@JETJAKARTA), Facebook page (JET’s Fashion Diplomacy) and twitter (@Jonesey4Eva)!!!

Ps. Catatan Kecil untuk Rekans Diplomat, Sahabats Fashionista dan Desainer, busana dapat menjadi alat diplomasi yang efektif untuk mendekatkan hubungan antar negara dan masyarakat.

Indonesia Beautiful, atau Indonesia Indah sebagaimana disebutkan oleh Gubernur New South Wales, merupakan langkah efektif Konsulat Jenderal RI di Sydney untuk mempromosikan busana dan Batik Indonesia guna meningkatkan hubungan antara para perancang dan pelaku industri fesyen. Melalui show ini, sebagian besar tamu yang berasal dari industri busana Australia tidak saja memperoleh informasi langsung mengenai kekayaan tekstil Nusantara dan modernitas alur desain perancang Tanah Air namun juga dapat menjalin hubungan usaha langsung (direct business contact) dengan para perancang Tanah Air. Saat ini mayoritas perancang dan industri busana di Negeri Kangguru membasiskan lokasi produksi mereka di China karena rendahnya biaya produksi negara tersebut. Pagelaran Indonesia Beautiful menampilkan opsi bahwa Indonesia juga dapat membuat busana dengan ekslusif bahkan lebih indah melalui proses pembatikan. Contohnya, beberapa karya Batik oleh Akira Isogawa yang dirancang di Australia dan dibuat di Indonesia (designed in Australia, crafted in Indonesia). Dress Batik modern dengan motif bunga krisan dan motif bunga teratai menyampaikan pesan bahwa busana perancang Australia yang dibuat di Indonesia bukan merupakan sesuatu yang mass produced dan bersifat umum. Setiap potong busana yang dibuat melalui teknik Batik tulis dan cap adalah karya seni yang merupakan wujud dari ide dan estetika.

Dress putih full bordir karya Ibu Nita Seno Adji mengundang decak kagum Madam Linda Hurley (istri Gubernur NSW) dan Madam Lisett Llorens (istri Konsul Jenderal AS di Sydney) yang menanyakan teknik pembuatan busana. Begitu terpesonanya dengan dress Batik dari bahan wol oleh Populo Batik, Mr Jonathan Ward (Desainer RM Williams, salah satu brand legendaris Australia yang terkenal dengan busana dan sepatu boots-nya) khusus mendekati Bapak Bai Sumarlono (Perancang Populo Batik) untuk berdiskusi mengenai proses pembatikan di atas bahan wol dan kashmir. Karya Haryono Setiadi Teknik berupa teknik ikat tiga dimensi (3D) adalah cermin nyata bahwa tradisi dan inovasi dapat berjalan seiring. Sementara, Batik tulis karya Akira menunjukkan kepiawaian proses pembatikan Indonesia yang diimbangi teknik desain Australia yang clean cut dan warna-warna cerah a la Jepang.

Di abad ke-21 dimana mayoritas busana rumah mode diproduksi secara massal dan every creation looks similar to one another, perancang dan pelaku industri busana Indonesia ditantang untuk dapat menunjukkan identitas rancangannya. JET thinks it is time to return to our traditional cultural roots in Indonesia. Telusuri busana dan wastra Nusantara melalui berbagai buku mengenai tekstil Indonesia. Show the world that Indonesia has plenty of impeccable designs with intricate textiles. Ciptakan suatu kreasi unik melalui karya-karya Batik, Bordir, Ikat, Songket, dll. Batik di atas bahan wol dan Kashmir juga merupakan suatu opsi busana apik di musim Gugur/Dingin yang dapat menarik masyarakat Australia, Eropa, Amerika dan Asia Timur.

https://www.facebook.com/IndonesianConGeninSydney/videos/1024863394218683/

L-R: Dr Yayan Mulyana (Indonesian Consul General to New South Wales), Mr Haryono Setiadi, The Honourable General David Hurley (NSW Governor), Madam Linda Hurley, Madam Irene Mulyana, Mrs Nita Seno Adji, Mr Bai Populo, and yours truly, JET.

Madam Irene Mulyana accompanied Madam Linda Hurley (spouse of NSW Governor) at the opening of Indonesia Beautiful show.

JET accompanied Dr Yayan Mulyana welcoming one of the most renowned artists and painters of Australia, the uber talented Mr Ken Done and Mrs Judy Done. Mrs Done wears her husband’s printed painting on silk blouse.

JET with Mr Jonathan Ward (Creative Director, RM Williams) and Ms Nunu (Indonesian Investment Consul).

JET with Ms Glynis Jones, Senior Fashion Curator of Powerhouse Museum.

JET with Ms Nunu (Indonesian Investment Consul) accompanied Mr Justin Cudmore (Australian Fashion Chamber) and Ms Kara Hurry (RM Williams).

Madam Linda Hurley accompanied by Madam Irene Mulyana and Mrs Nita Seno Adji observed the exhibition showing four mannequins wearing each of the dresses from four designers.

The NSW Governor is accompanied by Indonesian Consul General.

The NSW Governor and Madam Linda Hurley observed Haryono Setiadi’s creation.

Accompanied by Mr Bai Sumarlono (Designer of Populo Batik), the NSW First Couple is besotted with the beautiful design of Populo Batik on a full wool cloth.

The Honorable General David Hurley (NSW Governor) delivers his remarks in Indonesian language, referring to Indonesia Beautiful as Indonesia Indah.

Haryono Setiadi (Instagram: @haryono_setiadi) provided his final touch on the models before they strut down the catwalk.

Julijana Nikolis (Instagram: @julijananikol), Australian top model, wearing Haryono Setiadi’s 3D dress inspired by Indonesian Ikat.

The models waiting for their turn on Haryono Setiadi’s.

The beautiful Amy Botansky (@amy_botansky), Australian top model, walks elegantly wearing a full hand-embroidered coat and dress by Nita Seno Adji.

Nita Seno Adji (Instagram: @nitapradipta12) delivers a thorough intricate hand-embroidery on each creation.

Accompanied by Indonesian Consul General and Mrs Irene Mulyana, the NSW Governor and Madam Linda Hurley along with the full house audience witnessing Nita Seno Adji’s creation displayed by a model.

Pamela Jap (Facebook: Pamela Jap), top Australian model with Indonesian roots, confidently shown a full hand-embroidered Batik patterned jacket by Nita Seno Adji.

Indonesian Batik monochromatic cape and dress by Nita Seno Adji.

Akira Isogawa’s (Instagram: @akiraisogawa), Australian leading designer, provided this ravishing red Indonesian Batik top and coat.

Chrysanthemum patterned Batik dress by Akira Isogawa that took the audience’s breath away.

Mr Jan Breker (Instagram: @jan_breker), German top male model, handsomely displayed the Star Wars collection by Populo Batik.

Populo Batik’s (Instagram: @populobatik) provides a Master Yoda hand-painted Batik jumper and skirt for all Yoda lovers and wannabes out there!

Ms Junita Siagian (Instagram: @j_unit_ahhhh) confidendly walked down the runway with a hand-painted Batik bomber jacket and pants inscribing “May The Force Be With You” from Populo Batik Starwars Collection.

Ms Karin Surja (Instagram: @karin.soerja), Indonesian famous presenter and dancer, delivers a spectacular dance from Bali titled Tari Trunajaya.

Mr Imam Wibowo (Instagram: @imam_wibowo), Indonesian well known MC and presenter, together with Ms Karin Surja, the MC duo of Indonesia Beautiful, at the curtain call with the four designers.

Ms Nita Seno Adji received a flower bouquet from Madam Linda Hurley who was accompanied by the NSW Governor.

Mr Bai Sumarlono received a bouquet from The Honorable General David Hurley (NSW Governor). The models standing next to Mr Sumarlono wore Populo Batik’s Morphosys Wool Collection.

At the finale of Indonesia Beautiful show, the NSW First Couple accompanied by the Indonesian Consul General and Madam Irene Mulyana provided bouquet to Ms Nita Seno Adji, Mr Haryono Setiadi, Mr Bai Sumarlono (Populo Batik) and Ms Hannah Culshaw (representing Mr Akira Isogawa).

Mr Haryono Setiadi (Instagram: @haryono_setiadi) with the models wearing his collection.

Ms Nita Seno Adji being interviewed by reporters after the show.

Three’s Fab Company après le show (in Instagram:)

JET (@jetjakarta)

Mrs Nita Seno Adji (@nitapradipta12)

Mr Bai Populo (@baipopulo, @populobatik)

Behind us, the most famous pattern of Indonesian Batik titled Parang Rusak (Broken Dagger).

JET and Mr Bai Sumarlono with all models wearing Populo Batik.

JET wears a handpainted Batik trousers from Populo Batik. The trousers carry triangle pattern which is titled Slobok.

Mr Ilan Levy (Instagram: @ilanlevy94), Colombian model, and Mr Giulio Santin (Instagram: @giuliosantin), Italian model, wore Star Wars collection from Populo Batik.

The canapé consists of Indonesian famous Nasi Goreng (fried rice), which is brought by waiters and waitresses wearing Indonesian Batik vest, served nicely in a petite bowl.

JET, Mr Bai Sumarlono (Populo Batik) with the Sydney University mates: Mr Joe Surjoko, Ms Leah Emmanuel and Mr Jan Breker.  

The excellence of the show depends on a number of factors, including amazing hair and make up team.

Proud to have Mr Alex and Mrs Yanti, Sydney based Indonesian coiffures, and Indonesian women, including Mrs Rosemary Sumanti, who work tirelessly to establish perfect make up and hair do.

Prior the show, JET with Ms Nita Seno Adji, Mr Bai Sumarlono and Mr Dicky Surjanatamihardja (Coordinator on Economic Affairs, Indonesian Consulate) at the terrace of the Prince Henry Centre, overlooking the magnificent Little Bay.

Behind the glamour of each fashion show lies a tireless preparation process including a few fittings and rehearsals which were organized by the Indonesian Consulate General in collaboration with Mr Matthew Jordan (Mother and Father PR Agency) and the four designers and models.

JET, Mr Jordan’s colleague, Mr Haryono Setiadi, Mr Novan Saleh (Coordinator on Media Affairs in Indonesian Consulate) and Mr Matthew Jordan (MF PR Agency).

           

           

Ms Luisa Farak (Instagram: @luisafarak), Colombian top model, receiving dress adjustments from Mr Haryono Setiadi at the first fitting.

JET and these amazing Indonesian beauties, Pamela and Olivia Jap (Facebook: Pamela Jap, Olivia Jap) and a lovely friend.

Ms Amy Botansky (Instagram: @amy_botansky), Australian top model, wearing the hand-embroidered jacket of Nita Seno Adji with the designer on her side.

Ms Muthia Amalia (an Indonesian diplomat), acted as a make up model for Ms Yanti, Sydney-based make up artist, at the fitting.

Led by Indonesian Consul General, the core committee of Indonesia Beautiful had a lovely breakfast meeting at the Wisma Indonesia (Official Residence of Indonesian Consul General) in Sydney.

The working luncheon of Indonesian Consul General with Mr Akira Isogawa and Ms Courtney Miller (Australian Fashion Chamber) to prepare the Indonesia Beautiful show.

Indonesian Consulate’s tweet on Indonesia Beautiful, an Indonesian fashion diplomacy event to strengthen the ties between Australian and Indonesian fashion industry.

#JETFashionDiplomacy,#IndonesiaBeautifulSydney,#KJRISydney,#IndonesianFashionDiplomacy,#DrYayanMulyana,#NitaSenoAdji,#BaiPopulo,#PopuloBatik,#HaryonoSetiadi,#AkiraIsogawa,#DiplomasiModeIndonesia